So, E-mail is Dead, Eh?
Lena West | Entreprenuer
I’ve been meaning to share this information with you for some time now . . . oh, where does the time go?
Anyway, I was reading through the recent (OK, I know it’s from October!) Downtown Women’s Club “Online Networking: How Social is Your Media?” survey, and its results show that “businesswomen in all generations now prefer e-mail (82 percent) to the telephone (64 percent) when it comes to networking.”
I can honestly say I must agree. I see telephone calls as a bit of an intrusion, and I usually only pick up the phone when I’m totally “over” e-mail (which lasts about an hour or so) or if I feel that it would be quicker to communicate what I have to say by voice mail or speaking directly to the person.
People are doing exactly as Faith Popcorn predicted. We’re cocooning. We’re sitting at our desks, behind our computers and not answering our phones–at least, most of the time, I am–and I know I’m not alone.
I know that I mostly connect colleagues that I think need to meet one another–and they connect me to people they feel I need to meet–via e-mail. None of that calling back and forth stuff.
I recently had a very painful conversation with a businesswoman whom I respect immensely. She has a stellar track record, and I have watched her career skyrocket. I’ve always wanted to meet her. What made it so painful? The person who introduced us insisted that we talk on the phone.
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Wrong move. I knew it was wrong when I agreed. It’s not that I didn’t want to meet her. Heck, no! I just think we should have built up our rapport a bit via e-mail first, and then we probably would have increased our chances of having a fabulous conversation–when it was time.
You can listen to all the pundits who say that e-mail is dead, but do so at your own peril.
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